25 Oct 2024
3Q2024 Private Property Market: New Launches Drive 60% Growth in Sales
Property Insight

In the third quarter of 2024, the private property market in Singapore experienced a significant upswing, driven by new project launches and increased buyer optimism. Total new home sales rose from 725 units in the second quarter to 1,160 units in the third quarter, marking a 60% quarter-on-quarter increase. This growth was largely driven by a surge in sales in the Rest of Central Region (RCR) and Outside Central Region (OCR). OCR saw the highest rise, with sales increasing by 72.7%, from 414 units in 2Q2024 to 715 units in 3Q2024. Similarly, RCR sales rose by 70%, reflecting a strong preference for suburban and strategically located properties.

Strategic launches, such as 8@BT, Kassia, and Sora, played a crucial role in driving sales. These projects offered attractive features and pricing, appealing to both homebuyers and investors. Kassia and Sora were among the top-selling projects in OCR, with median prices of $2,052 and $2,153 per square foot (psf), respectively. In the RCR, Pinetree Hill led sales with 88 units sold at a median price of $2,499 psf, highlighting the demand for well-positioned properties offering value for money.

The private property price index, however, showed a slight moderation of -0.7% in 3Q2024, compared to a 0.9% increase in the previous quarter. This decline was primarily attributed to a reduction in high-value transactions, particularly in the Core Central Region (CCR), where fewer properties priced at $10 million or above were sold. Overall, private property prices for the first nine months of 2024 increased by 1.6%, compared to a 3.9% increase during the same period in 2023.

Private resale transactions also showed positive growth, with a 1.5% increase quarter-on-quarter in 3Q2024. A total of 3,860 units were transacted, up from 3,802 units in 2Q2024. For the first nine months of 2024, resale transactions reached 10,351 units, a 21.8% year-on-year increase compared to 2023. This growth has been largely supported by HDB upgraders, who accounted for a significant portion of the transactions. The number of HDB upgraders in the private resale market increased by 20.1% year-on-year, reflecting continued interest in upgrading to private properties despite broader market uncertainties.

Looking ahead, new project launches and a favorable interest rate environment are expected to drive a strong finish for the private home sales market in 2024. The Federal Reserve’s interest rate cuts have improved buyer sentiment, leading to a renewed confidence in property investment. This optimism was evident in the success of the Norwood Grand project, which sold 84% of its units during its launch weekend. If interest rates continue to fall, affordability will improve, potentially boosting demand further.

Click here for the full report 

Prepared By: 

Mohan Sandrasegeran 

Head of Research & Data Analytics 

  

Email: mohan@sri.com.sg   

You may also like

Property Insight
13 Jun 2025
2H2025 GLS Programme Brings Fresh Opportunities for Homebuyers and Developers

The Government has expanded the 2H2025 Government Land Sales (GLS) Programme to maintain housing affordability and ensure a sustainable pipeline of private homes. The total estimated supply has increased by 8.2% compared to 1H2025, bringing it to 9,200 units across the Confirmed and Reserve Lists. This move builds on earlier injections of land supply and reflects a continued proactive approach in managing housing demand in Singapore’s land-scarce environment.

This calibrated supply approach is timely, especially as recent data shows that private residential prices moderated to a 0.8% increase in 1Q2025, down from 2.3% in 4Q2024. Inventory levels are also adjusting in response. Uncompleted unsold private residential units fell from 19,405 in 4Q2024 to 18,125 in 1Q2025, with the Outside Central Region (OCR) segment experiencing a sharp 43.6% year-on-year drop in unsold stock. This signals strong market absorption and buyer demand, especially among first-time buyers and HDB upgraders.

In response to the sustained demand for Executive Condominiums (ECs), the 2H2025 GLS Programme will introduce two new EC sites at Miltonia Close (Yishun) and Woodlands Drive 17, adding an estimated 990 units. This follows the introduction of three EC sites in 1H2025. Demand in the EC market remains robust. The expanded EC pipeline offers more options to middle-income households, reinforces affordability, and mitigates the “fear of missing out” effect in a tight market.

A clear theme in the 2H2025 GLS Programme is precinct intensification. This involves introducing sites in proximity to existing or upcoming developments, such as the second Turf City plot at Dunearn Road, the eighth site in Lentor at Lentor Central, and the new Dover Road plot in One-North. These strategic locations foster synergy between public infrastructure and housing, supporting the formation of cohesive, future-ready communities.

Click

here

for the full report 

Prepared By:

Mohan Sandrasegeran

Head of Research & Data Analytics

Email: mohan@sri.com.sg 

Property Insight
04 Jun 2025
Lakeside Drive GLS Site Draws Strong Developer Interest with 6 Bidders

The Government Land Sales (GLS) site at Lakeside Drive attracted 6 bids, marking the second-highest number of bids for a GLS site in 2025 to date. CDL Polaris Properties and CDL Polaris Commercial secured the top spot with a $608 million bid, translating to $1,132 psf ppr. This bid outpaced the second-highest by approximately 10.4%, demonstrating CDL’s firm commitment and confidence in the site’s potential.

The strong showing contrasts with the response to the earlier Jurong Lake District white site, which received only two bids and was not awarded. This divergence underscores developers’ preference for sites with more straightforward development parameters and manageable risk, especially in today’s more cautious market climate. With commercial use permitted on the first storey, the Lakeside Drive parcel offers developers flexibility while remaining fundamentally residential in character.

Strategically located adjacent to Lakeside MRT Station, the site boasts immediate connectivity to Boon Lay and Jurong East MRT stations, placing residents within minutes of Jurong Point, Jem, Westgate, and IMM. The broader Jurong region is poised for enhanced accessibility with the upcoming Jurong Region Line and Cross Island Line, further integrating the area with major commercial and education hubs across Singapore.

Lakeside Drive stands out as a rare and timely opportunity for developers. Its location, potential buyer catchment, and proximity to key infrastructure upgrades position it as a highly desirable site with long-term value.

 Click

here

for the full report  

 

 

 

Prepared By: 

Mohan Sandrasegeran 

Head of Research & Data Analytics 

 

 

Email:

mohan@sri.com.sg


 

Property Insight
27 May 2025
Singapore New Launch Supply Set to Pick Up in 2H2025

As we move towards the second half of 2025, Singapore’s private residential market is expected to gain momentum, with approximately 7,500 to 8,000 new units—including Executive Condominiums (ECs)—set to be launched across the Core Central Region (CCR), Rest of Central Region (RCR), and Outside Central Region (OCR). This upcoming supply, spread across around nearly 20 developments, arrives at a time of renewed buyer confidence, bolstered by a healthier sales landscape and tightening unsold stock, particularly in mass-market areas.

The CCR segment saw a notable rebound in 1Q2025, with 192 units sold, marking its strongest quarter since 4Q2023. This turnaround from the low of 54 units in 3Q2024 underscores a revived interest in luxury properties, driven by high-net-worth individuals seeking long-term asset value amid global uncertainties. Upcoming launches such as W Residences – Marina View, Robertson Opus, and River Green are expected to capture attention with their prime locations, limited supply, and strong lifestyle propositions. The unique positioning of branded residences and 999-year leasehold tenures add further appeal to discerning buyers.

In the RCR, the market staged a significant recovery in 1Q2025, recording 945 new home sales—the best first-quarter performance since 1Q2021 and nearly quadruple the 235 units sold in 1Q2024. Key upcoming projects in 2H2025 include Arina East Residences, The Sen, and Artisan 8. 

In the OCR, unsold private residential inventory declined steadily from 7,698 units in 1Q2024 to 4,340 units in 1Q2025—the lowest since 4Q2022. This trend highlights strong absorption and resilient demand from first-time homebuyers and HDB upgraders. Upcoming projects like Springleaf Residence, Canberra Crescent GLS, and Otto Place (Plantation Close EC) are expected to benefit from this tight supply landscape. 

Together, these developments across CCR, RCR, and OCR represent a dynamic and diversified landscape that caters to evolving buyer profiles, from investors seeking prestige addresses to families prioritising connectivity and value. With strategic launches aligned with improving sentiment and reduced supply, 2H2025 is shaping up to be a pivotal period in Singapore’s private residential market.

Click

here

for the full report 

Prepared By:

Mohan Sandrasegeran

Head of Research & Data Analytics

Email: mohan@sri.com.sg