20 Sep 2024
September 2024 GLS Tender Review: Tampines Street 94 & Media Circle Analysis
Property Insight

The September 2024 GLS (Government Land Sales) commentary outlines the tender results for two key sites: Tampines Street 94 and Media Circle.

Tampines Street 94:

This site, zoned for mixed-use residential and commercial development, attracted six bids. The top bid came from a joint venture between Hoi Hup Realty Pte Ltd and Sunway Developments Pte Ltd, offering $668.3 million (equivalent to $1,004 per square foot per plot ratio (psf ppr)). The second-highest bid by Sing Holdings Residential Pte. Ltd. was just 1.9% lower at $655.6 million ($985 psf ppr), highlighting competitive bidding despite a cautious market.

The keen interest in this site demonstrates continued demand for strategically located mixed-use parcels, offering both residential and commercial potential. The proximity to amenities and the Tampines West MRT station enhances its appeal. Recent mixed-use projects, like J’den, which saw over 80% of units sold at launch, indicate strong market demand. The upcoming Executive Condominium (EC) at Tampines Street 95 is expected to further increase foot traffic and commercial viability for the development, making it an attractive proposition for developers and investors alike.

The Tampines Street 94 development also benefits from its location within a residential area dense with HDB blocks, ensuring a ready customer base for its commercial offerings. Situated near educational institutions like Temasek Polytechnic, St. Hilda’s Secondary School, and others, the site is ideal for families. Given the market conditions, the expected launch price is projected to range between $2,200 to $2,300 psf, aligned with the Outside Central Region (OCR) median price of $2,107 psf as of Q2 2024. This site’s launch could be influenced by the earlier-launched Tampines Avenue 11 project, potentially setting price expectations for buyers.

Media Circle:

This site, located within the one-north Mediapolis precinct, was tendered for residential use (specifically for long-stay serviced apartments) with commercial space on the first storey. It attracted only one bid, submitted by Frasers Property in collaboration with Padawan MC Pte Ltd and Empire One North Property Pte Ltd, for $120.1 million ($461 psf ppr).

Frasers Property, known for its experience in serviced apartments, sees potential in the site's strategic location, close to media and technology job hubs within the vibrant Mediapolis area. This contrasts sharply with the lack of interest in the Upper Thomson Road (Parcel A) site, which also included a serviced apartment component. The one-north area's connectivity and appeal to expatriates and professionals looking for convenience and proximity to work explain the interest in Media Circle.

Click here for the full report   

 

Prepared By: 

Mohan Sandrasegeran 

Head of Research & Data Analytics  

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Singapore’s private residential market recorded a strong rebound in the third quarter of 2025, reflecting renewed confidence and improved buyer sentiment following the Federal Reserve’s rate cut in September. Developers launched a total of 4,746 new private homes, marking the highest quarterly launch volume since 2Q2013. The surge in supply was driven by several major projects across all market segments, including Skye at Holland, Penrith, and Faber Residence, which collectively contributed to the robust sales momentum observed during the quarter.

Sales performance was equally upbeat, with 3,320 units (excluding ECs) transacted — a sharp increase from 1,212 units sold in the previous quarter. The healthy take-up rate demonstrates buyers’ growing readiness to re-enter the market, buoyed by an improved macroeconomic outlook, greater project diversity, and stabilising interest rates. Many of these launches stemmed from Government Land Sales (GLS) sites, underlining the government’s continued effort to ensure a sustainable supply pipeline to meet housing needs.

The primary market’s resilience was complemented by sustained activity in the resale segment, which benefited from a tightening pool of completed units and healthy owner-occupier demand. Despite some buyers adopting a more selective approach, resale prices held firm, underscoring the market’s underlying stability.

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Prepared By:

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Wee Hur and GSC Holdings Top Bid $613.9 Million for Upper Thomson Road GLS Site (Parcel A)

The top land bid for the Upper Thomson Road (Parcel A) site was submitted by Wee Hur Property Pte Ltd and GSC Holdings Pte Ltd at $613.9 million ($1,062 psf ppr). Their offer edged out the second-highest bid by a narrow 2.1%, underscoring the consortium’s strong conviction and competitive stance in securing this well-located site along the Thomson corridor. For Wee Hur, this marks a timely move to replenish its residential land bank, following its last notable condominium launch, Bartley Vue, a GLS site awarded in 2020.

The site had previously closed in June 2024 without any bids, likely due to the inclusion of a mandatory serviced apartment component in a location where demand for such units was largely untested. This reflected developers’ cautious stance toward projects in emerging residential areas with unconventional use requirements.

Responding to this, the Urban Redevelopment Authority (URA) introduced refinements in the 1H2025 GLS Programme to make the parcel more appealing. Serviced apartments were no longer a compulsory component, but subject to approval, giving developers more flexibility in conceptualizing their projects. This adjustment demonstrated URA’s responsiveness to market feedback and its commitment to aligning land parcels with prevailing demand dynamics.

These changes yielded positive results. The relaunch attracted five bids, a significant improvement over the earlier tender and even surpassing participation for the neighbouring Parcel B, which received only one bid. The renewed interest was also likely spurred by the successful launch of Springleaf Residence on the adjoining Parcel B site. Developed by GuocoLand and Intrepid Investments, Springleaf Residence achieved an impressive take-up rate exceeding 92% during its launch weekend, reinforcing developer confidence in the area’s growth potential.

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With more than 95% of units sold, Springleaf Residence is expected to be fully sold before the Parcel A project launches. The limited unsold inventory and positive buyer sentiment will likely support new demand spillover from purchasers who missed earlier opportunities.

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Click

here

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Prepared By:

Mohan Sandrasegeran

Head of Research & Data Analytics

Email: mohan@sri.com.sg